Our work on the menopause support app, balance has been shortlisted as a 2021 Webby Nominee — an institution that’s been honouring the best of the internet since 1997. As one of just five health and fitness apps shortlisted from over 13,000 worldwide entries, it’s safe to say here at Magnetic we’re delighted!
The biggest reward we could ask for is already a reality for balance, with approximately 100,000 people around the world using the app to discover menopause support. We adopted a super user-focused approach from inception to launch with this project and it’s something we’re very proud of in delivering an area of digital health that’s crucially needed.
balance is so important in ensuring menopause information is accessible to those who need it most and digital has allowed us to redesign what menopause support looks like with Dr Louise Newson and her team.